OUR PROCESS
Learning About Your Business
Understanding your business is the foundation of everything we do. We prioritize getting to know who you are, what your business stands for, and your vision for the future. Through thoughtful questions and in-depth conversations, we uncover what sets you apart, what challenges you face, and how we can help you achieve your goals. With years of experience working with both large brands and small businesses, we’re equipped to support growth at any scale. While we’re based in Ohio, serving clients in Dayton, Cincinnati, and Columbus, our expertise is available to businesses nationwide looking to expand and thrive.
Planning Next Steps for Your Business
We understand that creating a marketing plan can feel overwhelming, especially with so many options and confusing costs. Expensive solutions aren’t always the best way to reach new customers, and “free” options can come with hidden costs. That’s where OEM steps in to guide you. We help you identify your target audience, determine the best channels to reach them, and craft the right message to make an impact. Together, we build a strategic plan designed to maximize your ROI and help you focus on what matters most right now. With experience across various digital marketing channels—including social media (both paid and organic), paid search, display marketing, retargeting, video pre-roll, and sponsored content—plus traditional advertising like radio, TV, and print, we ensure your strategy is comprehensive. Once the plan is ready, you can choose to implement it yourself or let us execute it for you—whatever suits your needs best.
Executing for Your Business
We know that even with a solid plan, many businesses struggle to consistently execute their marketing due to the demands of running day-to-day operations like managing inventory, payroll, employees, and customers. That’s where we come in. OEM can handle every aspect of your marketing plan, from digital channels like websites, emails, and social media, to traditional media such as TV, radio, and print. Our goal is to allow you to focus on what matters most—running your business—while we take care of driving your marketing efforts and ensuring they run smoothly.
Measure and Improve
Your business doesn’t keep going if you aren’t always working on it and your marketing will be the same way. We will be constantly monitoring and refining our efforts to ensure your business gets the best possible results. We aren’t afraid to say that didn’t work and we think we should try this next. Understanding the marketing analytics and the actual business results help us stand out from everyone else who is more focused on their business than yours.